OUR INSIGHTS

Pioneer Consulting Asia-Pacific has conducted in-depth primary and secondary research into four emerging and fast growing industries - Gaming and eSports, HealthTech, ePayments, and Edutech. In our Industry Insider series, we have distilled our findings and insights in each industry into short, easily-digestible infographics:

Technology Innovation Drives Korea’s Media Entertainment Industry

South Korea’s media and entertainment are vibrant. Its K-pop, K-drama, and other initiatives (collectively known as Hallyu) are ...

OTT Summit 2022: How will 5G Change the Game for Asian Streaming Services?

In March 2022, Pioneer Consulting Asia-Pacific (PCA) was invited to moderate at the OTT Summit 2022 on how 5G will change the game for...

eCommerce Growth is Slowing, But Increasing Its Entertainment Value Should Provide a Boost

Ever since the birth of the internet, the eCommerce market has been slowly chipping away at the market share of brick-and-mortar stores....

Catch us in action at AVIA’s OTT Virtual Summit 2021!

In Southeast Asia, gaming is gaining tremendous momentum from the rapid growth of mobile and Internet users...

Consumer Insights into Advertising During the Pandemic

With people confined to their homes as part of global lockdowns, it comes as little surprise that entertainment became a priority...

Are short form video platforms providing new lean back experiences in the home?

Even though videos on mobile video apps may only last 15 seconds, hours can easily slip by. Recent primary research from PCA showed that...

Abridged: Extending Video to New Horizons

Pioneer Consulting Asia-Pacific (PCA) was invited to speak at the AVIA Summit on the evolution of the video industry...

A New Horizon for Video: Hear our insights at AVIA's Asia Video Summit 2020!

Pioneer Consulting Asia-Pacific (PCA) has been invited to speak at the AVIA Asia Video Summit 2020. Join our MD, Virat Patel...

Hear PCA's insights into innovations in Payments at the AVIA Asia Video Summit 2020!

Pioneer Consulting Asia-Pacific (PCA) has been invited to speak at the AVIA Asia Video Summit 2020. Join our MD, Virat Patel...

Extended Webinar: Extending Video to New Horizons

This is an extension of PCA MD Virat Patel's presentation at the AVIA Summit 2020, where we explore three OTT / video related issues...

AVIA Summit: Extending Video to New Horizons

PCA Managing Director Virat Patel led a fireside discussion touching on three hot-button issues surrounding the OTT / video industry...

Total Telecoms Congress: Bringing Asian Insights to Europe

Virat hosted a panel discussing the evolution of the content space, bringing his experience and insights in video and telecoms from APAC...

AVIA Thailand in View: The Pursuit of Growth in Thailand's OTT Market

iQiyi, China's largest OTT video streaming service, is breaking new ground in the entertainment space and expanding its international...

Catch us in action at Akamai's Media Summit APAC!

Pioneer Consulting Asia-Pacific (PCA) has been invited to open Akamai's Media Summit APAC. Join our team of experts...

Driving user engagement and monetisation in Video, Music, and Gaming by embracing disruptive tech

Overview Competition is intensifying across almost every industry, and the primary question most organizations have is, how can we set...

What are the video viewing habits of Gen Z in Indonesia?

Indonesia’s mobile market is highly saturated with strong competition between operators often leading to prolonged pricing wars. With...

User Experience – the key to OTT video success

With the popularity of global and regional OTT services on the rise, there is an increasing threat of losing high value customers and...

Traditional TV Broadcasters are threatened by OTT - what should they do?

Consumers are rapidly moving towards online platforms for video consumption because they prefer to consume content whenever and wherever...

The State of Live Streaming and Short Video in China

Two of the biggest recent trends in China’s digital media space today are live streaming and short video. In this article, we provide...

OTT Video Series: Measuring the right metrics for OTT platforms

The old saying, “content is king” is as true for OTT video services as it is for Pay TV. But when it comes to OTT, the value of data...

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